Custom Lip Balm Display Boxes: Ideal Packaging for Enhanced Visibility

Custom lip balm display boxes have many benefits like enhanced visibility of goods, low-cost marketing, and more. This article will detail them all.

For brands to sell their products, they must grab buyers’ attention, and custom boxes can help them enhance the shelf appeal of their goods. However, with every item on the retail shelf using bespoke packaging with an eye-catching design, it can be an arduous task to stand out. This is where custom display boxes come in as they enhance the visibility of goods and the brand.

From cosmetics to snacks, there is no product for whom display packaging can’t boost visibility. Lip balm is a small cosmetic item with quite a sales volume. Display boxes can help businesses further boost their sales by bringing them to the front counter. There are a lot of benefits to using custom lip balm display boxes, and this article will detail them.

Why Invest in Custom Lip Balm Display Packaging?

Display boxes have an inherent advantage over standard custom boxes, which is their placement. They take the product from the retail shelf and bring it straight to the front counter of a retail market. This not only ensures that the goods are visible to every customer who walks in but also increases sales. That is why it is an ideal packaging for a product like a lip balm. Aside from its placement, custom display packaging has more to offer. Here are some of the benefits of lip balm display packaging boxes that brands can avail of:

• Eco-Friendly Brand Image

How a brand is perceived makes all the difference in sales. As the effects of climate change become more apparent, the debate around it is getting intense. This has led to a shift in buyer habits, which has ultimately changed how business is done. The majority of customers now prefer to buy goods made with sustainable materials with a minimal carbon footprint. To attract such buyers, firms have adopted green initiatives.

Lip balm display boxes can help businesses get a step closer to their sustainability goals. The packaging is made with fine materials, like Kraft paper or cardboard stock, derived from recycled fiber with a very small carbon footprint. Using the custom nature of the boxes, brands can proudly display their commitment to green initiatives by printing it on the packaging. This will let the buyer know that you are working for a better future and will drive sales.

Since the boxes are made with quality materials, they are also durable, which is another facet of sustainability. Once the display packaging runs out of lip balms, retailers don’t have to throw them into the trash. They can be easily refilled with more. Since the box won’t be dumped when it’s empty, it won’t end up as waste in a landfill.

• Affordable Product Packaging

Custom boxes are quite versatile in nature and are made with quality materials. This is something standard boxes can’t offer. However, one would assume that bespoke packaging is costlier than traditional ones, but that is not the case. On the contrary, custom display boxes are a cheap alternative that doesn’t compromise on quality. Here is how these boxes can help brands lower their costs:

• Efficient use of material: Bespoke display boxes are made as per the exact shape and size of the products. This means excess material isn’t used when making them. On top of that, the advances in packaging tech ensure further efficient use of material. All of this results in a reduced cost of packaging and also less waste is generated.
• Discounts on large orders: Buying custom lip balm display boxes at wholesale prices can further lower the cost. How does this work? It’s simple, when businesses order in large quantities, it reduces the cost of making a single box unit. This allows packaging suppliers to offer better prices or even discounts on bulk orders.
• Low shipping costs: The material efficiency of display boxes also helps lower the shipping costs. The packaging is lightweight and has less volume. This ensures the boxes only take up space that is required for them, allowing brands to ship more units in a limited space.
• Durability: Since the boxes are made with sturdy materials, it makes them durable. They can maintain their shape and pristine presentation for an extended period. This means that brands don’t have to make more display packaging frequently, which reduces the overall cost.

• Space Efficiency and Portability

By default, display boxes are placed at the front counter of a retail market. This, combined with their portable nature, opens up avenues for strategic placement. If a retailer doesn’t feel that the current placement of the lip balm display packaging is ideal, they can easily move the box to another location for better visibility.

Usually, the packaging is placed close to the cash counter, where the buyer is in line waiting to check out. At this point in their shopping, customers don’t mind spending a little extra. A well-designed lip balm display will grab their attention and entice them into making an impulse purchase.

With display packaging boxes, brands not only get better visibility for their goods but also space efficiency. The packaging can help them make the best use of the limited counter space. Brands can add stackable inserts to optimize vertical space and display more of their goods in a small area. This efficiency and portability are something standard boxes can’t offer.

• Low-Cost Branding and Marketing

Businesses put in a lot of effort and spend a lot of money to promote their brands and products. The usual channels of marketing are costly and small firms can’t generally afford them. This is where custom lip balm display packaging helps them promote their goods and increase sales at no extra cost.

The tailored nature of the packaging helps greatly in this regard. These boxes can be printed with any design, text, color, or finish. This allows firms to use them for branding and marketing. They can print their logo on custom lip balm display packaging. It will ensure the buyer not only sees the brand but also remembers it.

To boost sales and keep buyers engaged, firms can print QR codes linked to their social media channels or offer exclusive discounts. This will encourage buyers to make a positive social media post and will expose the brand to thousands of potential buyers. The packaging will essentially be marketing your product and the label at no extra cost.

Cardboard lip balm display boxes are the ideal packaging for marketing purposes. The material is the best choice to tailor packaging in any way a business wants. Even the thinnest quality of cardboard stock allows for high-quality prints.

Final Thoughts

Custom packaging is now the new standard with features and benefits that are non-existent in traditional brown boxes. They can be made as per the exact shape and size of the product and printed with any color, text, or design. Custom lip balm display boxes take it a step further and enhance the visibility of goods by bringing them to the forefront of the retail market. They have various benefits like cost and space efficiency, portability, and more. CPP Boxes ensures the display packaging is made as per your exact requirement at a reasonable price. Visit our website today and get a quote for your ideal lip balm display box.